72 DPI is generally sufficient for the web, but isn't required. We recommend a maximum file size of 1MB for images. It's best to avoid overly large images, both in file size and pixel dimensions. To make sure your images appear clearly on all screens, you can use a higher resolution photo in an Image content block, and constrain the dimensions. This means that some images may appear fuzzy on these displays. Many smartphones, tablets, and laptops feature high-definition screens, such as retina displays, that offer a higher ratio of pixels per inch. It can also help with search engine optimization for your landing pages. Alt text is essential for accessibility and for viewers who might have trouble downloading your images. It’s a good idea to add alt text to your images. CMYK, which is what designers use for print, doesn't render accurately online and can sometimes break your embedded image. Web images should be saved with the RGB color profile or mode. You can use PNG format if you need to retain transparency.Ĭolors used online are different from those used in print, so it's important to make sure the colors in your images are set correctly. When you save images, use PNG, JPG, or GIF format. Here are some general tips for your images. In this article, you’ll learn about our recommendations for images in Image, Image Card, and Image + Text content blocks. Our recommendations are based on the type of content block you’re using in your email campaign or landing page. When the pandemic threw her day-to-day into sharp relief, Jade Akintola recognized the need to explore and create a space of calm and leisure for the underserved.īefore you upload your images to Mailchimp, check out these image recommendations to ensure they’ll look great. Starting out on the right footing with your finances is essential – here’s a handy guide to doing it correctly.
Starter pack: Your step-by-step guide to financial literacyįor many creatives running their own business, the financial side can be the hardest thing to get to grips with.
Self-improvement, brands to check out and things to see and do – from food to fashion. Having grown up around the artisanry of Ghanaian weaving, Akosua Afriyie-Kumi built a relationship – and a brand – with local craftswomen in order to translate the traditional craft into modern, design-led accessories. The brand putting Ghanaian artisanship on the global map Inspired by the Afrofuturism movement of the sixties and stories from his Jamaican grandmother, the cover star of our creative business issue creates sustainability-minded furniture and home goods that honor both his ancestry and the planet.
Industry deep dives, macro trends, and profiles of fascinating businesses and founders.įurniture maker Mac Collins on heritage-led design How you welcome and integrate new employees into your business is an essential part of the hiring process. This is about more than signing a few forms on the first day. One of two cover stars for our creative business issue, Leta Sobierajski is a Brooklyn-based graphic designer and artist who went against the grain to build her own distinct visual style.Įverything you need to know about. How one designer found her signature in color
Louis is rich in history-and chocolate.Ĭase studies and how-tos to take you from startup to scale-up and beyond. What can 3 iconoclasts of the fashion world teach us about marketing? More than you think.
Kick start the holidays with this Second Act episode chock full of food, family, and tradition. Listen as owners take stock of their journeys.įamily comes first, especially this time of year. Singer-songwriter Shirley Manson talks to acclaimed musicians about their breakthrough songs.Ī year can transform a business. A collection of original content that celebrates the entrepreneurial spirit.